"He who loves his life loses it, and he who hates his life in this world will keep it to life eternal." John 12:25
We have to deny ourselves and reject what we want to instead be filled with love for the Lord. How many times are we tempted to watch things on TV that do not bring glory to God? When we refuse to watch something we know would dishonor Him, we are "losing our life" for Him! Be encouraged to stop yielding to the lust of the flesh, and swim up stream, fighting for holiness in your life. Pick up your cross, deny yourself, and follow Him. Hang on to Jesus and keep fighting!